Vendr
Made at SketchDeck
Vendr
Turning market intelligence into influence
Vendr had the data to shape the conversation around SaaS, but traditional trends reports weren't giving its insights the visibility they deserved. We transformed its market intelligence into an interactive editorial experience and integrated campaign, bringing complex findings to life through animated data visualizations, compelling storytelling, and shareable content. Extending Vendr's existing brand system, we created a flexible approach that amplified its thought leadership, encouraged engagement across partners and audiences, and supported ongoing awareness and lead generation.
MY ROLE
Creative Direction, Concept Development, Social Content Strategy and Design, Integrated Campaigns, Data Visualization, Digital Experiences, Art Direction